29th December 2007

Simple lines for effective messages

posted in Visuals |

Story of Stuff

Story of STuffA nod to David Sibbett from Grove Consultants for pointing out a link to an effective use of simple line drawing to convey a complex message.

The Story of Stuff is a 20 minute video about our consumer society done with a combination of filming Annie Leonard talking with simple line drawings to illustrate what she is saying. It’s worth the time to take a look.

These are drawings for communication, not drawings for art. They are simple, some might even go in the category of not quite right, but they do an exceedingly good job of emphasizing the message.

We have been environmentally conscious for a long time, but just when we think we are making a good choice, another perspective comes along to make us wonder.

We really had a tough time when we created the VisualsSpeak ImageSet. Here we are buying green energy, recycling, making donations, reducing our use of stuff and creating training tools laminated in plastic. However, our other choice was to make training tools that fell apart after a short while and would need to be replaced. Did we pick the right path? We’re still not sure, but we are planning to make other alternatives available, so when you don’t need the durability of a plastic coated photograph, you’ll be able to purchase something else.

I wish there were easier answers. Guess we just do the best we know how at the time, and be willing to change as we learn new things. Do you see other options?

This entry was posted on Saturday, December 29th, 2007 at 11:26 am and is filed under Visuals. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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